Brief: Rebrand Kenya.
Solution: Based on Kenya’s running pride and history we are branding Kenya as *The worlds greatest running nation*.
Concept: Run to the Moon.
Kenya will create history by being the first country in the world that runs to the moon. Then Kenya will invite the rest of the world to recreate the journey by running to the moon virtually.
Creatives: Silje Lian, Andreas Wahlqvist, Mikael Näslund, John Martinsson, Richard Landérus, Por Wikorn Rojarayanont